The Atmospheric Fund (TAF)

Storyboard + Art Direction + Animation + Illustrations

Our ultimate goal is to reduce carbon emissions by 80 per cent by 2050 in the Greater Toronto and Hamilton Area.

We’re a regional climate agency that invests in low-carbon solutions in the Greater Toronto and Hamilton Area and helps scale them up for broad implementation. We are experienced leaders and collaborate with stakeholders in the private, public and non-profit sectors who have ideas and opportunities for reducing carbon emissions. We advance the most promising concepts by investing, providing grants, influencing policies and running programs. We’re particularly interested in ideas that offer benefits beyond carbon reduction such as improving people’s health, creating new green jobs, boosting urban resiliency, and contributing to a fair society.

+ Video

+ Stills

Design Reborne was able to turn a number of our rough heat pump diagrams and concepts into a compelling short video - using his top-notch art direction and motion skills. It is reaching our building-focused audience; for example, the City of Toronto incorporated this video into its Home Energy Efficiency training course.

Diana YoonThe Atmospheric Fund (TAF)