Through vibrant animation, catchy visuals, and energetic sound design, we captured the excitement and anticipation of scratching off the cards to reveal potential winnings. The motion graphics showcased the variety of games and themes offered by OLG, highlighting the diverse range of prizes available to players. Moreover, we emphasized the convenience and accessibility of purchasing and playing these scratch cards at various retail locations across Ontario. Importantly, our project incorporated messaging promoting responsible gambling practices, including setting limits, playing for entertainment purposes, and seeking support if needed. By striking a balance between excitement and responsibility, our motion graphics project resonated with audiences and encouraged engagement with OLG Instant Tickets Lottery Scratch Cards while upholding the integrity of the lottery gaming industry.