Memorial University and the Marine Institute bring their recruitment vision to life. Working alongside multiple university departments, our goal was to support the creation of compelling visual storytelling assets — including a comprehensive student viewbook in both print and digital formats. We needed to capture the vibrant culture, academic excellence, and personal experiences at Memorial, all while meeting tight deadlines ahead of the next recruitment cycle. Ensuring a seamless integration across print, digital, and social platforms was essential to the campaign’s success.

Design Reborne played a key role in the strategic design and creative execution of the student viewbook, helping Memorial University and the Marine Institute tell their story in a powerful and authentic way. Through thoughtful design, dynamic layouts, and student-centered storytelling, we contributed to the creation of over 175 pieces of content that showcased the institutions’ world-class environments. By highlighting the voices of students, alumni, faculty, and researchers, our work helped strengthen Memorial’s recruitment efforts and continues to engage and inspire prospective students today.