Asian Carp

Client: Department of Fisheries & Oceans Canada
Services: 2D Animation + Storyboard

The Challenge

Creating a culturally sensitive 2D animated project addressing the Asian Carp invasion in Ontario required conveying the environmental threat while respecting diverse perspectives. Extensive research ensured accuracy and collaboration with experts and affected communities. The animation aimed to raise awareness and inspire action among diverse audiences, emphasizing the shared responsibility to protect Ontario’s natural ecosystems while fostering dialogue and collaboration.

The Solution

By weaving together environmental science and cultural nuances, our solution aimed to educate and raise awareness about the Asian Carp invasion in Ontario. Through thoughtful storytelling and engaging animations, we created a project that not only informed but also resonated with a broad audience, fostering a shared sense of responsibility and a call to action to address this ecological challenge.

+ Stills